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AI Tools for CAC Reduction : Reducing Hair Transplant Customer Acquisition Costs by 300%”

Case Study 6

Project Overview

Created a POC for HairHealth.ai, an AI-driven platform designed to assess hair health through a simple photo upload and questionnaire. With 504K hair transplant searches worldwide, the technology targets the common problem of high customer acquisition costs (CAC) faced by clinics. By leveraging this AI tool, we significantly reduced CAC by over 300%, bringing it down from ₹1800 to under ₹500.

The Challenge

Hair transplant clinics faced high customer acquisition costs, which limited growth and reduced overall profitability.

The Solution

HairHealth.ai leverages AI to provide real-time hair health assessments, engaging users through personalized reports and driving more conversions with less advertising spend.

The End Result

The AI-powered solution has drastically reduced CAC, improving clinic efficiency and increasing patient engagement, making the process more cost-effective for both clinics and customers.